
The Biggest Publishing Mistakes Authors Make & How to Avoid Them
The mistakes that cost authors the most money, momentum and visibility, and exactly how to avoid each one.

Books are different. Their readers, markets, and paths to growth are different too. We help authors understand where their opportunities are and build a clear path to the right readers.
Vincent Medial is a dedicated team of professionals working with authors and creative projects. Our team brings together marketing, reader research, positioning, content, and creative skills to help good books become easier to discover.
Trusted Platforms
We build focused strategies around your book, helping you strengthen its visibility, reach the right readers, and build a foundation for long-term growth.
Positioning, visibility and discovery
Marketing that starts with your readers. We build the positioning, discovery pathways and campaigns that help the right people find your book and keep coming back.
Explore serviceVoice, identity and presence
You are more than one title. We shape an author brand that carries your voice across every book, platform and reader touchpoint.
Explore serviceFrom manuscript to market-ready book
The publishing details decide whether a book looks the part. We handle the production, distribution and presentation so your work arrives ready to compete.
Explore serviceWe start with a conversation about your book, your readers and where you are in the journey. No templates, just listening.

You spent months, sometimes years, writing your book. But publishing it is only the beginning. Without a clear path to the right readers, even a strong book can struggle to get noticed.
A good book matters. But readers also need a reason and a way to discover it. That starts with clear positioning, the right audience, and a plan that supports your book beyond launch.
That's where we come in.

The mistakes that cost authors the most money, momentum and visibility, and exactly how to avoid each one.

Artifice (The Art of Deception Book 1)
The strongest marketing angle is often already inside the story. The job is making sure the right readers can see it.

The Hellbreakers
The easier it is for the right reader to enter a story world, the more opportunity there is for them to stay in it.

Awesome Answers for Kids with 100,000 Whys
A good book still needs to be positioned where the right readers can find it.

Kaiserlicher Magier (Arkanes Erwachen 1)
Better positioning creates more opportunities for the right readers to discover a book.
Real feedback from the authors and creators we've helped position, launch and grow.
Terrya
Verified Client Review
“For years, I struggled to get my books the attention I believed they deserved. I wrote and self-published all three of my books, making sure each one was professionally edited and proofread three or four times before publication. I published my first book in 2011, but for more than nine years, I received fewer than 30 reviews, most of them from relatives. It was incredibly discouraging, especially because I had genuinely tried my best to promote my work. I made posts on my Facebook, TikTok, and I did Amazon ads for a while, hoping to reach more readers, but the results were disappointing. Then a friend told me about Vincentmedial, and I decided to give them a chance. Looking back, that decision made a significant difference in my publishing journey. With their help, I secured multiple television and radio interviews in Minnesota. Several Minnesota newspapers also featured and promoted my book, giving it exposure I had struggled to achieve on my own. I also had the opportunity to participate in book signings across Minnesota. And within twelve months, I earned over $30,000 from my first book. Shortly afterward, an article about my book appeared in a newspaper in Elbow Lake. One of my most memorable experiences was selling close to 500 copies during the first book signing event. To keep it short. What had once felt like an uphill battle finally began to turn around. My experience taught me that writing a good book is only one part of being an author. Getting the book seen and connecting with an audience are equally important. I'm grateful I took that step and gave Vincentmedial a chance. And I will always recommend them to anyone. And I'm saying a big thank you to the entire team.”
Tim Wright
Verified Client Review
“I must say the team actually changed the way I looked at marketing, I've always hesitated to go into marketing my chap books because I see it as a money losing proposition, the readership for such writings is very, very limited. So I got approached by one of the team member vincentmedial. He changed how I see things and show me possibilities, and yes the marketing approach set for me yield positive results, it all turned out great I'm so pleased with it, cause I've never thought I could ever be making sales on amazon. I will surely do recomend them to other authors. Thanks a lot”
Christina
Verified Client Review
“As a new book writer, I didn't know how I would start the process. Then I found Vincent Medial. I'm so grateful for what they have done to help get my book out into the world. I give them 5 stars for being prompt and effective in their ability to make my website and social media platforms, and also for keeping me up to date with the changes and scheduling of their mapped-out services. Thank you for all that you do, Vincentmedial. I'm forever grateful.”
The questions authors ask us most often, answered plainly.
Tell us where you are in the journey and we'll come back with a plan.